The Unofficial Guide to Making Money on eBay,9780764598333

The Unofficial Guide to Making Money on eBay

by
Edition: 1st
ISBN13: 9780764598333
ISBN10: 0764598333
Format: Paperback
Pub. Date: 2006-01-31
Publisher(s): Wiley
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Summary

The inside scoop...for when you want more than the official line! More than 430,000 people run full- or part-time businesses on eBay. Whether you want to become a PowerSeller yourself, supplement an established bricks-and-mortar business, or just make some extra money by cleaning out your garage and attic, this guide will help you get your merchandise going?going?gone! It tells you how to do everything from opening your seller's account and listing your items to collecting the payments. Chockfull of tips, techniques, and expert advice from "The Queen of Auctions," Lynn Dralle, it includes: Vital Information for maximizing your sales, including the top ten eBay categories Insider Secrets on acquiring merchandise, creating effective listings, earning positive feedback, and more Money-Saving Techniques, including the best ways to ship various types of merchandise Money-Making Techniques, such as selling collectibles individually rather than as a set Time-Saving Tips, such as setting up efficient areas for staging, storage, and shipping The Scoop on the latest trends, including Buy It Now sales and eBay drop-off stores

Author Biography

LYNN DRALLE is an antique dealer and an eBay PowerSeller who has earned up to $20,000 a month through online auctions. An award-winning author and popular lecturer on buying and selling on eBay, she has written The 100 Best Things I've Sold on eBay and co-authored How to Sell Antiques and Collectibles on eBay...and Make a Fortune, and has appeared on national television.

Table of Contents

About the Author xi
Introduction xiii
I. Laying the Foundation for Selling on eBay
1(114)
eBay Basics
3(24)
A brief history of eBay
3(2)
Business potential on eBay
5(2)
Understanding auction terms
7(11)
Understanding auctions
18(4)
Selling direct versus using eBay drop-off stores
22(4)
Just the facts
26(1)
The eBay Advantage
27(24)
Fragmented industry---within the eBay model
28(7)
Selling one item at a time
35(2)
Finding an alternative to a garage sale
37(2)
Supplementing your hobby
39(1)
Selling your own creations
40(1)
Funding for special causes
40(2)
Running a part-time business
42(2)
Liquidating an estate
44(1)
Supplementing your store front
45(3)
Turning into a full-time seller
48(1)
Just the facts
49(2)
Determining What to Sell
51(40)
Cars and eBay Motors
52(4)
Consumer electronics
56(5)
Computers and networking
61(2)
Clothing, shoes, and accessories
63(4)
Books, movies, and music
67(4)
Home and garden
71(5)
Collectibles (and antiques)
76(4)
Sports
80(3)
Toys and hobbies
83(4)
Jewelry and watches
87(3)
Just the facts
90(1)
Acquiring Your Merchandise
91(24)
Your house
91(5)
Buying items to sell on eBay
96(15)
Selling homemade goods
111(1)
Selling for others
112(1)
Just the facts
113(2)
II. How to Get Started Selling on eBay
115(70)
First Steps to Building a Business
117(18)
Thinking about your business goals
117(3)
Writing a business plan
120(10)
Business licenses and sales tax
130(1)
Legal fees and income taxes
131(1)
Insurance
132(1)
Just the facts
133(2)
Get Your Work Space Organized
135(14)
Evaluating your hardware needs
136(6)
Set up your computer workstation
142(1)
Setting up your other work areas
142(6)
Just the facts
148(1)
First Steps to Starting Your eBay Business
149(16)
Start by spending time on eBay
149(7)
Set up a seller's account
156(1)
Know how money is collected on eBay
156(8)
Just the facts
164(1)
Shipping
165(20)
Comparing shipping companies
166(7)
Shipping different types of merchandise
173(5)
Setting up your shipping station
178(2)
Purchasing shipping supplies
180(1)
Charging for shipping/handling/insurance
181(2)
International shipments
183(1)
Just the facts
184(1)
III. Building Your Business
185(106)
Preparing Your Items for Sale
187(16)
Establish a routine
187(2)
Cleaning
189(2)
Writing up the details
191(11)
Just the facts
202(1)
Photographing Your Item
203(14)
Setting up your photo studio or area
203(3)
Quality and features
206(2)
Photography tricks
208(2)
Saving your photos to your hard drive
210(1)
Editing
211(4)
Picture Manager
215(1)
Just the facts
216(1)
Doing Your Research
217(18)
Identify your item
217(11)
Pay an expert to identify your item
228(3)
Researching the competition
231(3)
Just the facts
234(1)
Listing Your Item
235(18)
Making eBay a daily routine
235(1)
Starting a new listing
236(1)
Categorizing your item
237(6)
Writing a good title for your listing
243(4)
Using item specifics to search
247(1)
Writing a good description
248(4)
Just the facts
252(1)
Listing Your Item and Making Decisions
253(28)
Calculating your auction starting price
253(8)
Duration
261(3)
Quantity
264(1)
Item location
264(1)
Add pictures
264(2)
Choosing extra features
266(5)
Payment and shipping
271(7)
Review and submit your listing
278(1)
Just the facts
279(2)
During the Auction
281(10)
Keeping a close eye on your auctions
281(1)
Answering questions through My eBay and e-mail
282(4)
Fixing a mistake in your listing
286(3)
Quoting overseas shipping costs
289(1)
Just the facts
290(1)
IV. How to Make Your Transaction a Successful One
291(44)
Completing the Sale
293(18)
Find out what sold and to whom
293(4)
Notifying the winning bidder
297(6)
Collecting the money
303(3)
Shipping the item
306(1)
E-mailing tracking numbers
307(1)
Leaving feedback
307(2)
Just the facts
309(2)
Troubleshooting
311(10)
Your customer doesn't pay
311(3)
Your customer is unhappy with the purchase
314(1)
Your shipment never arrives
315(1)
Your shipment arrives damaged
316(1)
You ship the wrong item
317(1)
Your customer leaves you negative feedback
318(1)
Just the facts
319(2)
What to Do if Your Item Doesn't Sell
321(14)
Relisting items at auction
322(3)
Opening an eBay store
325(8)
Donating to charity, selling on consignment, or holding a garage sale
333(1)
Just the facts
334(1)
V. The Future of Your Business and eBay
335(20)
The Future of Your Business on eBay
337(12)
Making (and keeping) loyal customers
337(1)
Driving traffic to your eBay auctions
338(4)
Marketing your eBay store
342(6)
Just the facts
348(1)
The Future of eBay and Online Auctions
349(6)
Looking at eBay's predictions
349(2)
Using eBay's growth to your advantage
351(1)
Avoiding fraudulent phishing e-mails
352(2)
Just the facts
354(1)
Appendix 355(4)
Index 359

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