The Only Three Questions That Count Investing by Knowing What Others Don't

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Edition: 1st
Format: Paperback
Pub. Date: 2008-10-20
Publisher(s): Wiley
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Summary

"The Only Three Questions That Count" shows individuals how to think about investing for themselves and how to develop innovative ways to understand and profit from the markets.

Author Biography

Ken Fisher is best known for his prestigious "Portfolio Strategy" column in Forbes magazine, where his twenty-four year tenure of high-profile calls makes him the fourth longest-running columnist in Forbes' 90-year history. Ken is the founder, Chairman, and CEO of Fisher Investments—an independent, global money management firm with over $45 billion under management—and has appeared in most major American finance or business periodicals. He is also the author of the new investment book, The Ten Roads to Riches, from Wiley.

Jennifer Chou is a Research Analyst of global capital markets and macroeconomics at Fisher Investments. She graduated from the University of California with a BS in finance.

Lara Hoffmans is a Research Analyst at Fisher Investments. She graduated from the University of Notre Dame with a BA in theatre.

Table of Contents

Acknowledgmentsp. ix
Forewordp. xiii
Prefacep. xix
Who Am I to Tell You Something That Counts?p. xix
Idiots and Professionals: Oh, but I Repeat Myselfp. xxii
Because Mr. Crafty, It's Not a Craftp. xxvi
It's All Latin to Me-Starting to Think like a Scientistp. xxix
The Only Three Questions That Countp. xxx
Question One: What Do You Believe That Is Actually False?p. 1
If You Knew It Was Wrong, You Wouldn't Believe Itp. 1
The Mythological Correlationp. 8
Always Look at It Differentlyp. 20
When You Are Really, Really Wrongp. 27
Question Two: What Can You Fathom That Others Find Unfathomable?p. 37
Fathoming the Unfathomablep. 37
Ignore the Rock in the Bushesp. 38
Discounting the Media Machine and Advanced Fad Avoidancep. 40
The Shocking Truth about Yield Curvesp. 48
What the Yield Curve Is Trying to Tell Youp. 63
The Presidential Term Cyclep. 72
Question Three: What the Heck Is My Brain Doing to Blindside Me Now?p. 81
It's Not Your Fault-Blame Evolutionp. 81
Cracking the Stone Age Code-Pride and Regretp. 87
The Great Humiliator's Favorite Tricksp. 105
Get Your Head Out of the Cavep. 107
Capital Markets Technologyp. 119
Building and Putting Capital Markets Technology into Practicep. 119
It's Good while It Lastsp. 122
Forecast with Accuracy, Not like a Professionalp. 128
Better Living through Global Benchmarkingp. 140
When There's No There, There!p. 165
Johns Hopkins, My Grampa, Life Lessons, and Pulling a Gertrudep. 165
In the Center Ring-Oil versus Stocksp. 171
Sell in May because the January Effect Will Dampen Your Santa Claus Rally Unless There Is a Witching Effectp. 185
No, It's Just the Oppositep. 193
When You Are Wrong-Really, Really, Really Wrongp. 193
Multiplier Effects and the Heroin-Addicted Apple iPod Borrowerp. 202
Let's Trade This Deficit for That Onep. 213
The New Gold Standardp. 222
Shocking but Truep. 235
Supply and Demand ... and That's Itp. 235
Weak Dollar, Strong Dollar-What Does It Matter?p. 257
The Great Humiliator and Your Stone-Age Brainp. 273
That Predictable Marketp. 273
Anatomy of a Bubblep. 282
Some Basic Bear Rulesp. 293
What Causes a Bear Market?p. 304
Putting It All Togetherp. 311
Stick with Your Strategy and Stick It to Himp. 311
Four Rules That Countp. 324
Finally! How to Pick Stocks That Only Winp. 343
When the Heck Do You Sell?p. 352
Conclusionp. 359
Transformationalismp. 360
U.S. Equity Total Returns 1830 to 1925p. 367
S&P 500 Composite Returnsp. 369
Simulated Technology Returnsp. 375
Nasdaq Composite Returnsp. 377
U.K. Stock Market Total Returnsp. 381
U.K. Stock Market (FTSE All-Share) Total Returnsp. 385
Germany Stock Market Returnsp. 389
Germany Stock Market (DAX) Total Returnsp. 393
Japan Stock Market Total Returnsp. 397
Japan Stock Market (TOPIX) Total Returnsp. 401
Fisher Investments Global Total Return Performancep. 405
Ten-Year History of the Forbes Report Cardp. 407
The United Deficits: Datap. 409
Notesp. 411
Glossaryp. 421
Indexp. 431
Table of Contents provided by Ingram. All Rights Reserved.

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