How to Make Money on MySpace
by Prince, Dennis L.Edition: 1st
Format: Paperback
Pub. Date: 2008-02-19
Publisher(s): McGraw-Hill
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Summary
Reach millions of potential customers-with the guru who taught the world how to sell anything on eBay Dennis Prince is the go-to guy for small business people looking to put the power of the hottest Web sites to work in their companies. In How to Make Money with MySpace he tackles the hot new way to reach hundreds of millions of new customers, online. Prince shows readers how to set up a MySpace page and establish a seductive presence there, how to build buzz, how to direct customers to where they can purchase their products or services, and much more.
Author Biography
Dennis L. Prince is a leading expert on Internet commerce, and the bestselling author of How to Sell Anything on eBay…and Make a Fortune!, Second Edition, Unleashing the Power of eBay, and many other books on making money online.
Table of Contents
| Acknowledgments | p. viii |
| Introduction | p. ix |
| Understanding MySpace | |
| Why MySpace Matters | p. 3 |
| Planning for MySpace in Your Business | p. 17 |
| Designing for Maximum Results | p. 27 |
| Establishing Your MySpace Presence | |
| Signing Up with MySpace | p. 39 |
| Securing Your Space | p. 57 |
| Customizing Your MySpace Presence | p. 73 |
| Adding Pictures, Music, and Video to Your Page | p. 99 |
| Announcing Your Arrival and Choosing Your Friends-Wisely | p. 121 |
| Blogging with the Best | p. 145 |
| Making the Most of Comments, Messages, and Bulletins | p. 161 |
| Look and Learn - Case Studies of Successful MySpace Marketers | |
| Case Study: Lackluster Films' A. (Anonymous) | p. 177 |
| Case Study: Hyperactive Music Magazine | p. 181 |
| Case Study: Mojo Risin' Coffee House | p. 185 |
| Case Study: DVD Verdict | p. 189 |
| Case Study: Sew Darn Cute | p. 193 |
| Case Study: Retroattic | p. 197 |
| Case Study: Weta Collectibles | p. 201 |
| Case Study: Dark Horse Comics | p. 205 |
| Case Study: Erica Gabrielle Studio | p. 209 |
| Case Study: Girl Scout Cookies | p. 213 |
| More Ideas for Marketing your Space | |
| Keeping your Friends Coming Back | p. 219 |
| Spin-Off Spaces | p. 231 |
| Other Spaces for More Faces | p. 237 |
| Checklist to Success | p. 245 |
| Additional References and Resources | p. 249 |
| Index | p. 251 |
| Table of Contents provided by Ingram. All Rights Reserved. |
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